BIMTECH, Institute for Industrial Development to offer training, certificate courses in marketing

NEW DELHI : Birla Institute of Management Technology (BIMTECH) and The Institute of Industrial Development today signed an agreement to jointly offer industry-specific training programmes and certificate courses in marketing with specialization in digital marketing, finance with specialization in FinTech, BFSI, risk management, digital transformation, entrepreneurship, supply chain and logistics management, and related areas.

Advanced certificate in new age entrepreneurship will be one of the first programmes which will be in the online format. Graduates from recognized universities are eligible to enroll. The duration of the programme is 12 weeks of live-classes and 4 weeks for capstone projects, with a total duration of four months. The certificate programme will benefit professionals with an entrepreneurial mindset to convert innovative business ideas into sustainable business plans.

Harivansh Chaturvedi, director of BIMTECH, said, "Two premier institutions of India have come together to resolve one of the most significant problems of today – unemployment. BIMTECH as a business school has been providing excellent education on entrepreneurship and startups for many years. IID on the other has a track record of making around 1300 modules on the broader topic of entrepreneurship. They have the resources and mentors, who can help entrepreneurs with a plan and a path. I would like to complement the efforts of IID co-founder, Mr. Mukesh Shukla.”

Kamal Bhola, Director, The Institute of Industrial Development, further added, “With the help of BIMTECH, we can reach out to a vast section of the youth. Entrepreneurship certification is the need of the hour and producing capable leaders essential to sustain business growth. The program aims to develop entrepreneurship among the youth so that they can become job providers in the future.”