NIIT University launches 4-year integrated MBA and BBA programme

New Delhi: The NIIT University (NU) has come up with a 4-year MBA and BBA programme with unique mentorship and six-month immersive Industry practice. The degree programme combines two programmes – BBA and MBA for Class XII students with managerial and leadership aspirations.

The university has invited applications from eligible students. In order to apply, students must have cleared Class X with a minimum of 50% marks in 5 subjects. (Compulsory subjects – English, Maths, Science and Social Studies) and at least 50% marks or equivalent in class XII in any five subjects (Compulsory subject – English) in any stream.

The Admission Interaction Process (AIP) followed at NU consists of Questionnaire, NU Business Aptitude Test (NUBAT) and Personal Counselling Interaction (PCI). NU also offers scholarships to the students based on their performance in class X and AIP (Admission Interaction Process).

Prof V S Rao, President, NIIT University on the launch said, “In line with our core philosophy of offering industry-aligned higher education at NU, we are pleased to launch our 4-year integrated MBA and BBA programme. The aim of this programme is to offer knowledge that is in sync with the current industry requirements in domains like marketing, finance, communication & media studies and digital & social media marketing. NU’s 4-year integrated MBA and BBA programme will help students to compete for the growing demand of managerial talent.”

The programme offers students specialisation in any one of the six subjects namely Marketing & Marketing Analytics, Entrepreneurship, Finance, Ranking & Fintech, Business Analytics, Communication & Media Studies, Digital & Social Media Marketing.