200 Delhi Govt school students to become eco-champions through ‘Mera Planet, Mera Ghar’ campaign

NEW DELHI: Sesame Workshop India Trust (SWIT) in collaboration with the Australian High Commission will be launching the ‘Mera Planet, Mera Ghar’ campaign, an initiative to build environmental stewardship in young children. The initiative aims to instil environmental consciousness in over 200 children aged 5-12 years studying in Delhi government schools, while expanding its reach to engage adults through a robust social media outreach programme.

“The campaign "Mera Planet, Mera Ghar" has seamlessly integrated essential environmental lessons into the daily learning experiences of more than 11,000 school students and over 25 million individuals over social media, emphasizing sustainable practices and active environmental leadership,” the official statement read.

“Using innovative educational methods, including beloved Sesame characters like Elmo and Chamki along with Hawa Hawai, and AQI Meter Ji, the program makes learning about environmental issues both engaging and impactful,” it added.

Students will also be given a STEM-based educational kit, which will include storybooks, board games, a herbal garden kit, and other teaching-learning materials (TLMs), designed to build awareness and curiosity about environmental concerns and associated age-appropriate solutions.

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The initiative will also provide training for educators to lead eco-club workshops and also encourage families to adopt eco-friendly practices through social media campaigns.

Philip Green, high commissioner of Australian High Commission, said: “The collaboration with Sesame Workshop India aligned with the Australian Government’s commitment to practical action on climate change at home, in our region, and at a global level… Climate change is one of the most critical issues of our time, and it is essential that younger generations are part of the conversation.”

“By empowering children with the knowledge and understanding to address environmental challenges, we are not only investing in their future but also in the future of our planet. This partnership with Sesame Workshop India will help develop the next generation of young ‘Green Champions’, who can inspire and lead their communities to take action for a greener, more sustainable world," Philip Green added.