IIM Kozhikode, Emeritus launch one-of-its-kind Chief Product Officer programme

NEW DELHI: The Indian Institute of Management Kozhikode (IIM) Kozhikode has launched the first batch of a one-of-its-kind chief product officer programme in India in partnership with Emeritus.

The programme is scheduled to commence on December 30, 2023, with a fee of Rs 4,80,000. Upon successfully completing all evaluation components and maintaining a minimum attendance of 75 percent, participants will receive a completion certificate from IIM Kozhikode along with the executive alumni status.

The 10-month programme is tailored for three specific employee groups – product leaders who want to infuse cutting-edge practices and insights into product strategy, propelling them to drive significant business impact; CPOs interested in attaining a strategic and functional outlook on launching customer-centric products and shaping the future of product innovation; and business founders and consultants looking to master product-led growth strategies, build differentiated products, and boost profitability.

Recognizing the demand and need of product leaders within the organizations, IIM Kozhikode’s new programme is aimed at helping existing and emerging product leaders combine product capabilities, data, and insights to power up a product strategy and roadmap.

The directors of this programme are institute’s faculty with over 30 years of experience and have created a hero-module that encapsulates four major categories: Product Finance and Performance Control, Product Marketing and Analysis, Product Innovation and Growth, and Leadership for Product Management.

The CPO programme includes a series of live online lectures by the IIMK faculty, a three-day immersive experience at the IIMK campus, a capstone project, a unique experience of peer-to-peer learning, hands-on business simulations on Product Strategy, Product Leadership and learning with real-life case studies, quizzes, and assignments.

The key learning outcomes of this programme include:

• Fostering a strategic growth mindset and conceptualising innovative product strategies Mastering product finance and performance control for efficient product-ops
• Crafting product strategies for prioritisation, digitalisation, and life cycle management
• Enabling cross-functional collaboration and driving portfolio efficiency through agile methodologies
• Leveraging digital and advanced product analytics for effective product marketing and positioning
• Cultivating a culture of innovation and driving product growth through continuous innovation
• Enhancing leadership skills, influencing stakeholders, and driving organisational change for product success

Expressing his excitement on the programme launch, professor Debashis Chatterjee, director of IIMK said, “CPO is a cutting-edge leadership development programme on the transformative journey towards becoming an exceptional Chief Product Officer. Driven by our holistic curriculum and modern pedagogy, we have designed the programme to explore the intricate realms of product strategy, innovation, and leadership, empowering the product leaders with the skills and mindset needed to drive exceptional growth in the dynamic world of product management and C-suite leadership.”

Mohan Kannegal, CEO, India and APAC, Emeritus, commented, “We are thrilled to partner with leading institutions like IIM Kozhikode to launch this cutting-edge, one-of-its-kind programme in India that will drive high-impact for professionals in product leadership. We understand the importance of building pioneering and innovative products to stay relevant in a high-pressure competitive market and we are confident that this unique programme will help product leaders bring a new perspective and goals-driven approach to the table that will help curate trailblazing products and lead to organizational growth.”